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Meet the Team

Young man with dark hair and mustache smiling in black zip-up jacket against gray background

Shawn Carsten

Sales Manager

3 Years in Finance Industry

Territory: West Coast

Market Specialties: Apparel Decoration, Digital Printing, Sign, Forestry & Vegetation Management, Dental, Hardscape/Landscape, Snow Removal

Shawn holds the Geneva record for fastest rise from intern to Sales Manager, and for good reason! He's built a reputation for clear communication, deep product knowledge, and reliable follow-through, making him a trusted partner for both customers and vendors. When he’s not helping customers, he’s usually putting up with some kind of ‘tall guy’ joke from the team. At 6’9” he definitely raises the average height of our Sales Team by a few inches. And, before you ask...yes, he played basketball in high school. And no, the weather is no different up there. (Apparently, he gets those questions A LOT.)

Geneva Focus:
Shawn takes care of customers in our Apparel Decoration and Sign and Digital markets and is a key force in developing newer market segments like Dental and Hardscape/Landscape and even Snow-Removal.